On December 16, Double Star Group Co., Ltd. signed a contract with China Industrial Design Association and Shandong Industrial Design Research Institute at the Double Star Global Technology and Demand Innovation Center and unveiled the “Shandong Industrial Design Research Institute – Rubber Industry Design Center”. After the establishment of the Center, it will not only enhance the industrial design capability of Double Star, but also improve the design level of China's rubber industry and promote the high-quality development of the industry.

Double Star Group signed a contract with China Industrial Design Association and Shandong Industrial Design Research Institute to establish “Shandong Industrial Design and Research Institute – Rubber Industry Design Center”. After the establishment of “Shandong Rubber Industry Design and Research Institute”, the rubber industry, especially the overall technology upgrade of the tire industry will also accelerate, and the research and development of basic industrial design and the industrializing application of the results will also speed up.

China Industrial Design Association is the only national industrial design industry organization in China. It has more than 1,200 corporate members, and nearly 1,000 R&D and design organizations and industry promotion organizations. It has built a social public service platform serving the whole country. In the process of transformation from made-in-China to created-in-China, it played an innovation-driven role.

Shandong Industrial Design and Research Institute is the first provincial industrial design institute in China since the Ministry of Industry and Information Technology started the establishment of nationwide industrial design and research institutes. With the innovative ability of Sino-German Industrial Design Center and international leading design resources, it has become the international innovation highland, new and old driving forces conversion platform that radiates the province.

In recent years, China's industrial design has developed rapidly and its innovation capability has continued to improve. It has become an important force to promote the transformation of new and old kinetic energy and the transformation and upgrading of manufacturing. The tripartite cooperation and the establishment of “Shandong Industrial Design and Research Institute – Rubber Industry Design Center” can not only fully integrate the design resources of rubber industry design enterprises and related manufacturing enterprises, but also absorb intellectual resources such as universities and research institutes. We will train high-end and interdisciplinary talents in the rubber industry design field to further enhance the industrial design capability of Double Star and increase the market competitiveness and international competitiveness of Double Star tire products.

At the same time, it can also provide technical support and talent training services for the entire rubber industry, especially the tire industry, improve the industrial design level of China's rubber industry, and make positive contributions to the continuous improvement of the industrial design system of China's rubber industry and the continuous improvement of professional technical capabilities.